Working Efficiently and Effectively
Lately, I have been very efficient, but not been very effective!
As Peter Drucker has pointed out, you have to do things right, but you also have to do the right things! For the past few weeks, I have been toiling with an html template that was being hosted on Web Presence University. I put a lot of work into making necessary changes to the design to make it fit my needs. I must have spent over 50 hours customizing graphics, changing the stylesheets, colors, table displays. When I think back to it now, it was a total waste!
I am now going back to the idea and setting up a simple wordpress site design. I am going to create different subdomains for each service I want to sell. The services will include search engine optimization, web usability consulting, and creating online resumes.
I realize now that there will be no need to have one site created for all of these functions. I’m going to setup a quick wordpress theme and focus on selling the services instead on designing the perfect website.
As Norm Brodsky and Guy Kawasaki always say, perfection is the enemy of “good enough”.